View Single Post
Old July 23rd, 2006   Chris D. is offline   #46
Chris D.'s Avatar
Chris D.
The Mogolicious Horseman

joined: Feb 2006
Posts: 3,892


Chris -- What else do you call making a judgment based on gender?

We'll market to men, because we assume women don't buy comics. They are an extremist minority, so there's no reason to reach out to them. No reason to include them. We've never been friendly to them, they don't buy, so we can assume they just don't like the medium.

It's a judgement based on numbers and sales. Look at Spidergirl...constantly almost getting cancelled. Manhunter got cancelled but rallied back, probably for only a short time, but most of the fanbase for that is male. They do put out female books, only the iconic ones survive. It's not sexist if the reality is that girls don't buy comics. They do reach out to female readers, female readers don't respond. Like I said there are a large # of strong and dynamic female characters. Time Warner kind of knows buying demographics. They know that females are the #1 buyers of most stuff they sell. They also know that since they've been created, comics, even ones starring dynamic , well written high profile female characters, don't sell to women.
Reply With Quote